Let’s get Soci@l
I thoroughly feel I benefitted greatly from reading Soci@l, as it mixes a range of facts, tips and generally interesting information into a very easy to read style and layout, making it a very worthwhile and enjoyable read.
I must admit I was really captured by the introductory chapter ‘Why Social Media Matters’, as it really displays the importance of the internet and social networking in people’s lives and the potential that any company could gain from becoming a part of it.
The chapter opens discussing how people’s attitude towards the internet has changed over the past 15 or so years, as part of a ‘social shift’ and how it’s becoming a major part of the average person’s life. For three out of four Americans it is their primary source for communication, research and entertainment, spending more than 13 hours a week online. It also displays how online media sharing between friends can result in massive awareness, as seen from the “Kuroshio Sea” youtube video.
Throughout the rest of the chapter it explains how real everyday sale data, such as 80:20 rule, apply online as well and how relevant social networking is to the marketplace’s target audience, with over 60 million users over the age of 25 and almost 10 million over 55. If a third of all these users time is spent on websites such as these, surely there is a way to profit from this in the real estate business.
People are already out there getting involved with their companies, some more effective than others. In cases the smaller, local companies are creating a larger gain through more skilful approaches than the larger organisations.
The fact that 90% of home buyers use the internet to search for a home clearly shows its crucial to get involved to succeed, and Soci@l really guides you through not only getting involved, but how to take the first steps into dominating the online market.
This blog post is a review of Soci@l: Attract Friends, Followers and Connections to Your Business. Soci@l is a free download written by Ben Kinney in conjunction with ActiveRain and Jay Papasan. In exchange for downloading the free copy of Soci@l and writing this review, I have a chance to win a free iPad and I’m getting 2000 ActiveRain points.
Download a free copy of Social here and find out how you can have a chance to win an iPad and be guaranteed 2000 ActiveRain points.
the novel network scam said,
January 17, 2011 at 8:54 pm
Are you accepting any guest bloggers?